Press Room
Krista Olson joins PolyGroup 4/02
Golden CO. — PolyGroup, Ltd. announced today that Krista Olson has accepted the position of Sales & Marketing Director.
Ms. Olson served with Reed Exhibition Companies from 1992 - 2000, where she organized North American pavilions in the International Jewellery shows, including London, Tokyo, Kobe, and Dubai. While with Reed she also served as Sales Director for the Las Vegas and Orlando JCK Shows, Luxury by JCK, and the AGS Conclave. Most recently, Krista served as Director of Affiliate Relations with EnJewel.
In her role as PolyGroup Sales & Marketing Director, Ms. Olson will be providing strategic and marketing guidance to all four of the company's divisions: the Polygon Network, BrandMatrix, TradeLock, and WebActive Design.
"I am excited to be a part of this extremely innovative company," said Ms. Olson. "Polygon invented the concept of online communication and trading for our industry back in the early '80's. Their products were years ahead of their time back then. Today they are again setting the pace, with solutions to needs the industry is just beginning to realize it has, such as universal password protection for B2B websites, Web-based catalogs for showcasing merchandise, online brand control for designers and watch companies, and systems for leveraging retailer shelf-space via the Internet. Showing jewelry manufacturers and designers how they can use these incredible tools to cut costs and increase sales is going to be very rewarding."
"Krista's knowledge of the manufacturer and designer side of the jewelry industry will be especially valuable," said Jacques Voorhees, PolyGroup CEO. "We are now marketing heavily to that segment, and an understanding of those companies and their needs is key to our growth plan."
"Krista is strategically an excellent fit for the Group," said Kim Pelletier, VP/Sales & Marketing, for the Polygon Network . "I'm looking forward to working closely with her to strategically develop the trading network in a way that will complement PolyGroup's other businesses."
PolyGroup, Ltd., is located in Golden, Colorado. Links to all four of its divisions are shown at www.poly.com.
Most recent articles
3 most recent article publications to appear here with following format:
Member Login
